Now, more than ever, you need a tenant rep. All of the services they provide — negotiations, market expertise, coordination, and strategic advice — remain. However, given the complexity of the during- and post-COVID economy and all of the changes that keep coming down the proverbial pike, those services have become more valuable than ever. Here are five reasons that your tenant rep is more important now than ever before.
1. You’re (Mostly) Grounded
While, as of this writing in mid-July of 2020, air travel is gradually returning, most people are still largely grounded. If you’re going into an office, you’re distanced from others and (probably) wearing a mask. Plane trips are sporadic, if at all, and it’s harder than ever before to get comfortable on the road. Visiting with other people remains challenging, at least compared to the way it was pre-COVID.
When you’re grounded, it’s hard to get to know markets and neighborhoods. It’s hard to find spaces. And it’s hard to tour them. Luckily, a tenant rep can shoulder much of this burden for you so that your time in the field gets used as productively as possible.
2. Space Is Easier — And Harder — To Find
One of the biggest COVID-related changes in the commercial real estate industry is the rapid increase in technology adoption. After all, when all you have in front of you is a computer, you might as well use it. That’s the good news.
Click here to read the complete article from Don Catalano, IOptimizeRealty.com